Marybeth Alexander — Knowledgebase Secrets — The Bootstrapped Founder 316


Dear founder,

Marybeth Alexander is the Chief Executive Owl at KnowledgeOwl, a SaaS that focuses on providing the most impactful knowledgebase you could possibly have.

We talk about using knowledge management systems outside their "usual" domain of customer service: Marybeth teaches how you can employ a KB for marketing, sales, and even internal documentation purposes.

We also tackle the topic of AI in knowledge management, how extremely simple pricing can be a growth lever, and we dive into the sustainability practices of a B-corp.

It's a ... knowledge-packed episode! 🤓

Check out Podscan.fm! It's my media monitoring service that tracks every mention of you and your brand across all podcasts. Discover where your name pops up in the podcast world.

(And if you're a builder, the Podscan API allows access to fully transcribed episodes for millions of podcasts!)


Thank you for checking out this week’s interview edition of The Bootstrapped Founder. Did you enjoy it? If so, please spread the word and ​share this issue on Twitter.

To make sure you keep getting your weekly dose of Bootstrapped Founder, please add arvid@thebootstrappedfounder.com to your address book or whitelist us.

Did someone forward you this issue of The Bootstrapped Founder? ​You can subscribe to it here!​

Want to change which emails you get from The Bootstrapped Founder or unsubscribe for good? No worries, just click this link: ​change email preferences​ or ​unsubscribe​​.

Our postal address: 113 Cherry St #92768, Seattle, WA 98104-2205

Opt-out of preference-based advertising

Arvid Kahl

Being your own boss isn't easy, but it's worth it. Learn how to build a legacy while being kind and authentic. I want to empower as many entrepreneurs as possible to help themselves (and those they choose to serve).

Read more from Arvid Kahl

Podcast, YouTube, Blog Dear founder, So Podscan itself is doing pretty well. It has grown from an experiment into something substantial. It’s profitable now and has customers of all sorts that I didn’t even expect to serve in the beginning. With every week, I shift closer to the perfect messaging, reaching the right people at the right time. THE BOOTSTRAPPED FOUNDER • EPISODE 386 386: One Year of Podscan: Reflecting on Tech & Business Decisions 24:23 MORE INFO What I want to share with you...

Bootstrapped Founder Logo

Podcast, YouTube, Blog Dear founder, I’ve been running into an interesting challenge in the last few days with Podscan. I have to make a choice that is both technically feasible, scalable, and balanced—a balance between giving my trial customers precisely what they want and being able to keep my business profitable. Let me walk you through this situation because I think it perfectly illustrates the kinds of decisions we, as founders, have to make all the time. This issue is sponsored by my...

Podcast, YouTube, Blog Dear founder, It is the beginning of April 2025—it’s been almost a year to the day that Podscan got its bootstrapper-compatible funding, and it has taken me this long to reach the very first goal that I set for myself that day: becoming profitable before the funds ran out. And that goal has been reached. THE BOOTSTRAPPED FOUNDER • EPISODE 384 Podscan's Profitability Milestone: What's Next? 21:21 MORE INFO Over the last several months, I’ve slowly but surely ramped up...